Working Title: Assistant Director of Internal Operations - Athletics

State Role Title: Public Relations and Marketing Specialist III

Position Type: Full-time Staff (Classified)

Position Status: Full-Time

FLSA Status: Non-Exempt: Eligible for Overtime

College/Division: Intercollegiate Athletics

Department: 300025 - Duke Club

Pay Band: 4

Pay Rate: Pay Range

Specify Range or Amount: $44,192 - $45,320 

Is this a JMU only position? No

Is this a grant-funded position? No

Is this a Conflict of Interest designated position? N/A

Beginning Review Date: 04/24/2026

About JMU:

At James Madison University (JMU), we’re more than just a publicly funded institution — we’re a vibrant, welcoming community located on a stunning campus where innovation, collaboration, and personal growth thrive. Our mission is to prepare students for a bright future, and we believe that starts with supporting the people who make it all possible: our employees.

Why Work at JMU?
We offer a comprehensive benefits package designed to support your professional journey and personal wellbeing:
• Generous Leave: Enjoy paid vacation, sick leave, parental leave, community service leave, and 19 paid holidays annually.
• Comprehensive Health Coverage: Access high-quality health insurance options that fit your needs.
• Retirement Options: Plan for your future with retirement benefits through the Virginia Retirement System.
• Employee Well-Being: Our Balanced Dukes program promotes wellness and work-life integration through resources, events, and support.
• Tuition Waiver Program: Advance your education with our tuition waiver program for undergraduate and graduate courses taken at JMU.

At JMU, we believe in Being the Change — and that starts with creating an environment where you can grow, contribute meaningfully, and feel supported every step of the way.

Discover what makes JMU a great place to work: bit.ly/JMUEmployment

General Information:

James Madison University, a Division I member of the NCAA and Sun Belt Conference, the Duke Club is seeking an Assistant Director of Internal Operations to work within a highly competitive program. The position will work collaboratively with the Director of Internal Operations & Events to execute highly effective marketing, communications, and stewardship plans, including event execution, throughout the year. This position represents the Duke Club in all facets, providing high caliber experiences to donors of all levels, ensuring the communication to them is done consistently and effectively. This is a full-time position with a comprehensive benefits package.

Duties and Responsibilities:

-Oversees the development and stewardship of the Student Duke Club, Letterwinner, and Young Alumni Programs through research driven engagement, consistent stewardship, and ongoing evaluation to improve participation and member experience.
-Oversees the full stewardship strategy for Duke Club members and donors, ensuring timely communications, accurate data updates, on time recognition and benefit fulfillment, effective cross team collaboration, and continuous process improvements that enhance the donor experience.
-Assists with yearly marketing and communication strategy and identifies ongoing initiatives, collaborating with the Director of Internal Operations & Events while managing student staff to execute plans effectively, maintain alignment with stakeholders, and deliver high quality, on brand marketing materials.
-Oversees key digital systems (Paciolan, Affinaquest, Sidearm, Eloqua) to ensure accurate data, streamline workflows, support staff usage, and produce reliable integrations and reporting that enhance Duke Club operations.
-Builds and maintains strong relationships with University, Athletics, and third party partners to streamline Duke Club initiatives, coordinate timely execution, resolve process issues, and ensure clear communication and alignment with organizational goals.
-Supports strategic planning and execution of major annual events—including Friday Night Flights and the Duke Club Golf Classic—while overseeing student staff, meeting planning milestones, communicating needs and updates, maintaining strong partner relationships, and ensuring accurate event documentation.
-Manages gameday operations for football and basketball, including premium spaces, ensuring they are event ready, delivering a high quality premium experience, resolving issues proactively, and supervising student and event staff to maintain consistent service standards.
-Supports the planning and execution of annual fundraising campaigns—including Diggin’ Dukes—by coordinating logistics, communications, and digital assets; collaborating with internal and external partners; completing assigned deliverables on schedule; and contributing to post campaign evaluation to inform future improvements

Qualifications:

Required:
Professional experience in Collegiate Athletics. Experience with collegiate fundraising experience or previous experience supervising student or part-time employees would be beneficial.
Professional experience working in marketing, communication, or event planning.
Working knowledge of Microsoft Office is required. Experience with Adobe suite (Photoshop, Illustrator, InDesign, Premier) would be beneficial.
Possess excellent interpersonal, organizational, and communication skills, both written and verbal.
Ability to perform detail-oriented, creative work with little supervision.
Experience working in a team environment and must be able to work a flexible schedule including nights and weekends.

Additional Posting Information:

Conditions of Employment:  

Employment is contingent upon the successful completion of a criminal background check.

E-Verify Notice: After accepting employment, new hires are required to complete an I-9 form and present documentation of their identity and eligibility to work in the United States. James Madison University uses the E-Verify system to confirm identity and work authorization.

EEO Statement:

James Madison University is committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age, color, disability, gender identity or expression, genetic information, national origin, parental status, political affiliation, race, religion, sex, sexual orientation or veteran status.

We promote access, inclusion and diversity for all students, faculty, staff, constituents and programs, believing that these qualities are foundational components of an outstanding education in keeping with our mission. The university is interested in candidates whose experience and qualifications support an ongoing commitment to this core quality.

Anyone having questions concerning discrimination should contact the Office for Equal Opportunity: (540) 568-6991.

Reasonable Accommodation:

If you are an individual with a disability and need assistance searching or applying for jobs please contact us at (540) 568-3597 or jobs@jmu.edu. You may also visit the JMU Human Resource Office, located at 752 Ott Street, Harrisonburg, VA 22807 and we will be happy to assist you.